A new brand and website that gave a scattered product range one clear look and voice.
Paid ads
Pulse
Better ad tracking and ad testing that moved spend to what worked.
Pulse · case study image · replace
The story
Better ad tracking and ad testing that moved spend to what worked.
Challenge
The cost per lead kept rising and nobody knew which ads worked.
Approach
Fix the tracking first, then test ads and audiences in a regular cycle.
Execution
Tracking rebuild, account clean-up and weekly ad tests.
Outcome
[Outcome: add verified results and client approval before publishing.]
Services
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